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Digital Marketing For Flooring Companies

Supercharge Your Lead Generation, Maximize Job Bookings & Establish a Distinctive Online Presence for Your Flooring Company

Growing your flooring business can be daunting, especially with the abundance of ineffective marketing strategies such as Yelp and HomeAdvisor. Determining the most effective marketing mix for your flooring company can be challenging to generate more leads, secure more job bookings, and engage with customers online. With fierce competition from local rivals for top organic rankings and the overshadowing presence of big-box retailers like Lowe’s and Home Depot, attracting the right customers becomes even more crucial.
Elevate your flooring company’s online presence through effective digital marketing strategies. By optimizing your website and implementing targeted SEO techniques, you can secure a prominent position on the first page of search engine results. This will attract high-quality leads within your service area who are actively searching for the specific products and services you provide.
Discover a range of reliable flooring digital marketing services provided by B9 Solutions, designed to enhance leads and boost sales effectively. Get in touch with us now to explore further or to schedule your complimentary digital competitive analysis.

Flooring Contractors: Boost Flooring Leads with Online Marketing

Our comprehensive flooring marketing plans are designed to drive growth for your company. We aim to enhance your brand authority, boost website traffic, generate more leads, and secure additional booked jobs by implementing various effective online marketing strategies and services.
1

DIGITAL COMPETITIVE ANALYSIS

At B9 Solutions, we offer a distinct approach to helping your flooring company thrive. Before committing to any agreement, we comprehensively evaluate your website’s performance compared to your top three competitors. Our team of digital marketing consultants will then offer personalized insights and recommendations to outperform your rivals, increase lead generation, and enhance your online presence and overall performance.
2

WEBSITE DESIGN AND DEVELOPMENT

Generating leads through your website is only possible if you have one. B9 Solutions’s website designers have an impressive track record, having successfully designed, built, and launched over 1,000 websites for contractors. We possess the expertise needed to create visually appealing flooring websites that are mobile-friendly, effectively convert visitors into leads, and load quickly to provide a seamless customer experience. Rely on our team to develop a stunning website that drives lead generation for your flooring business.

3

SEARCH ENGINE OPTIMIZATION (SEO)

Are you frustrated with not being able to locate your business on the first page of Google search results? Do your competitors consistently rank higher than you for important keywords like “hardwood floor installation” or “flooring contractors near me”? B9 SOLUTIONS specializes in flooring SEO and can help your business achieve top rankings on Google, resulting in increased website visits. Our team of talented experts will guide and support you, improving your keyword rankings and driving more traffic to your website.
4

LOCAL SEO AND REPUTATION MANAGEMENT

By incorporating local SEO practices into your flooring SEO strategy, you can enhance your rankings on Google within the specific cities and towns where you operate. This involves implementing traditional flooring SEO techniques alongside local SEO best practices. One key aspect is citation building, which ensures that your business name, phone number, address, and website information are accurate and consistent across various online directories, including Google My Business. Additionally, by actively managing and responding to online reviews and effectively managing your online reputation, your flooring website will be fully optimized for local search.
5

PAY PER CLICK MARKETING( PPC)

An essential element of a flooring marketing strategy is utilizing pay-per-click advertising (PPC), which is also known as Google Ads, Google AdWords, Bing Ads, or Microsoft Ads. PPC enables flooring companies to appear prominently in search results, attracting the interest of targeted individuals actively seeking new flooring options.
6

LOCAL SERVICE ADS ( GOOGLE GURANTEE)

Establish credibility as a flooring company endorsed by Google by utilizing Local Services Ads (LSA). By appearing as a Google Guaranteed flooring company, you can earn the trust of potential customers who find you through Google. Through the LSA platform, these customers can directly contact you, allowing you to maintain a busy schedule of estimates and jobs. LSAs occupy prime space at the top of Google search results, making them highly visible and desirable.

7

EMAIL- MARKETING

Implementing email marketing for flooring campaigns is an uncomplicated, efficient, and economical strategy that reaches a receptive audience. As a flooring contractor, you have developed a database of devoted customers and homeowners in your locality who have shown interest in your services. By leveraging email marketing, you can maintain a strong presence in their minds, keep them informed about the latest products and design trends, and offer promotions. This approach enhances your ability to convert leads into confirmed jobs, ensuring that the right individuals receive your messages with a genuine interest in your flooring solutions.
8

SOCIAL MEDIA MARKETING

Social media marketing is a wise investment for flooring contractors, whether it involves advertising on Facebook, Instagram, or other popular platforms. Utilizing social media for flooring advertising presents a cost-effective alternative to traditional pay-per-click (PPC) advertising, and it allows for precise targeting of your desired audience, particularly homeowners residing in your service area. If your services extend to commercial spaces, you can also explore the option of advertising on LinkedIn.

9

CUSTOMER SERVICE TRAINING & LEAD RECOVERY

If your team is facing challenges with booking inbound calls or experiencing a low booking rate, B9 Solutions offers a comprehensive solution to optimize your marketing funnel and improve your customers’ journey. Our Smart Selling program is specifically designed to address these issues and help you increase your booking rate.

This customer service representative (CSR) training program is designed to boost your ROI by increasing appointment bookings without additional advertising expenses. By combining Smart Selling with our Lead Recovery service, which gives you a second opportunity to close new business, you can significantly improve the performance of your flooring marketing campaigns and witness a substantial ROI increase.

10

B9 Solution CHAT

When visitors land on your flooring website, they expect convenient communication options catered to their preferences. Introducing B9 Solutions Chat, an AI-based website chat solution specifically designed for home service contractors. Our chat system responds to customer inquiries within three seconds, eliminating the need for human management. B9 solutions  Chat is user-friendly, enables website visitors to find relevant information about your company, and promptly delivers key customer details (such as name, email, phone number, and lead source) to your team through real-time email notifications and optional live chat features.

11

ANALYTICS & AD TRACKING

B9 Solutions, being the top player in-home services marketing data and analysis, excels in ad tracking and analytics. We provide unparalleled expertise in this area, ensuring proper transparency in the performance of your flooring marketing campaigns. With our insights, you can identify which campaigns generate genuine leads and determine the ROI of various channels. This knowledge empowers you to make informed marketing decisions, enabling the growth of your flooring business.
12

MONTHLY REPORTS & DEDICATED FLOORING MARKETERS

As a business owner, we understand that you may need to gain expertise in digital marketing for flooring companies. That’s why we provide you with a dedicated manager who will be the central point of contact. They will navigate you through the complexities of flooring marketing, delivering personalized assistance to help your business grow. In addition, our team of flooring digital marketers will work diligently behind the scenes to enhance lead generation, boost sales, optimize your marketing expenses, and establish your brand as unique in the market.

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